Refreshed Iowa Farm & Fun Passport offers deals, discounts and prizes for Iowa travelers

June 1, 2022

June 1, 2022 (Des Moines, Iowa) — Travelers can discover farm experiences and family fun across the state while earning the chance to win prizes with the refreshed Iowa Farm & Fun Passport from the Iowa Tourism Office. The passport features trail options for u-pick flower farms and dairies.

"Iowa has so much to offer, not just to our visitors, but also to our residents who have lived here for decades, too,” said Gov. Kim Reynolds. "Through a unique and innovative approach, these popular passports are inspiring Iowans both young and old to dig deeper and discover Iowa’s beauty and rich history that exists in all four corners of our state and every county in between."

"We’re excited to offer travelers an added incentive to explore Iowa this summer,” said Amy Zeigler, state tourism manager for the Iowa Tourism Office. “We invite adventurers to experience these off-the-beaten path locations that showcase our state’s rich agricultural heritage."

At stops along the new U-Pick Flower Farm Trail, travelers are encouraged to not just stop and smell the roses, daisies, zinnias and more, but pick them and take them home. Each check-in at a participating location between June 1 and August 31 counts as an entry for the grand prize giveaway, valued at $200.

The refreshed Iowa Dairy Trail includes homemade ice cream, cheese and all things dairy. Each check-in between June 1 and October 31 earns travelers an entry into a monthly sweepstakes drawing courtesy of Midwest Dairy. Prizes include an ice cream maker, smoothie maker, espresso machine, artisan pizza oven and fondue set.

Travelers can sign up for the free passport by visiting Previous Iowa Farm and Fun Passport holders will need to re-register their passports.

Nearly two dozen Iowa businesses are participating in the Iowa Farm & Fun Passport program, including:

U-Pick Flower Farm

Iowa Dairy Trail

The Iowa Tourism Office, part of the Iowa Economic Development Authority, works closely with community partners, attractions and events, to promote the state’s beautifully vast scenery and unique history. Tourism in Iowa generated $1.5 billion in tax revenues in 2020, with more than $860 million supporting state and local governments, while employing a total of 60,218 people statewide. For more information on everything Iowa has to offer tourists, visit

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